We are a group of world-leading interdisciplinary designers, technical professionals, and researchers leading the world of design. The team functions to develop fundamental and ground-breaking results in design science as well as to fulfil the mission of a better world by design through a porous interface with industry, government, and social projects.
We leverage the ethos of a human-centered design approach with fundamental scientific studies in technology to create solutions to real world problems, opportunities, and grand challenges.
Dr. Wood leads the development of design strategies, representations, and methods (Design Science) that will result in more comprehensively designed businesses, design tools, innovative products, innovative manufacturing processes, and design teaching aids at the college, K-12, and industrial levels.
Justin Noah Chua
UX Designer at IBM
We are experts in co-creation and providing professional education to build capabilities in Design Innovation. All our workshops are designed to introduce participants to design innovation, its contribution to value creation, and hands-on exercises to train design innovation methods while co-creating for the next big project.
We believe that breakthrough insights emerge from immersing users in stimulating experiences. This is why we will build-in mini prototyping iterations and 4D sprints to stimulate user experiences and quickly test disruptive ideas. The latent needs that are revealed are fed back into Discover and Define phases to assist us to realise deeper insights and foresights that have greater potential.
Design Innovation sits at the sweet spot of design innovation, with the right mix of design researchers, business professionals and engineering veterans who can deliver a desirable, viable and feasible vision and strategy. With our blend of design, engineering and business expertise, our team has helped multiple industries design and adapt for sustainable, technology-led disruptions.